NetSTAR expands inCompass ADVantage solution capabilities to include IAB Taxonomy Version 2
New capabilities are now available for all existing partners
San Mateo, June 11 – NetSTAR, a global leader in URL, domain, and IP address categorization for the OEM market, has augmented the capabilities of their inCompass ADVantage solution for the adtech industry. The inCompass ADVantage solution allows a partner to submit a URL, domain, or IP address and receive either the NetSTAR category or the IAB category. Partners use inCompass ADVantage for contextual targeting, brand safety, and subscriber analytics. Deployment options include a local SDK, a cloud SDK, and a service subscription.
inCompass ADvantage attributes include:
- IAB brand safe
- IAB content rating
- IAB malicious
- IAB non-standard
- IAB objectionable
- IAB illegal content
- DNS
- Language
New and augmented capabilities have recently been added to inCompass ADVantage. These capabilities include:
- Support for IAB taxonomy version 2, across all four tiers
- Ability to receive the IAB category and the NetSTAR category for a single URL or domain
These new capabilities are available for all existing partners now.