NetSTAR expands inCompass ADVantage solution capabilities to include IAB Taxonomy Version 2 New capabilities are now available for all existing partners San Mateo, June 11 – NetSTAR, a global leader in URL, domain, and IP address categorization for the OEM market, has augmented the capabilities of their inCompass ADVantage solution [...]
inCompass ADVantage and blocking bad: Mobile traffic classification as a layer of defense against malware, bad bots, and C&C servers NetSTAR executives explain how to use inCompass ADVantage to block bad traffic through targeting, profiling, and fraud prevention. Gain a better understanding of how mobile traffic classification can be an additional [...]
Although it is difficult to determine if a direct relationship exists between spammers and the brands their campaigns are representing or “linked” to, an obvious hint resides in their ads and their "re-targeting". While the lead generator (aka adnetwork) is often tied to affiliate marketing platforms that connect advertisers (sellers) [...]