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Content Categorization
Real-Time Categorization
IAB Taxonomy
NetSTAR’s Taxonomy
Reputation Score
Over 36 billion URLs
Numerous Deployment Options
Categorize active or static URLs, content, and IP traffic using relevant taxonomies (NetSTAR or IAB) for contextual targeting, maximizing inventory, brand safety, device profiling, and malware detection.
ADVantage Compass™ adtech web categorization provides the tools needed for contextual targeting, brand safety protection, attribution, analytics, device profiling, and malware detection. Using industry-standard IAB categorization, and/or NetSTAR’s custom taxonomy of over 200 categories, in addition to threat intelligence and reputation scoring, ADVantage Compass provides OEM partners with the flexibility that they need to deploy in a large range of environments for a variety of adtech use cases.
Our Solutions
inCompass®
Web Categorization & Threat Intelligence.
WebApp Compass™
WebApp and Services Categorization.
inSite Threat Intelligence™
Critical Web Security Intelligence.
ip/Compass™
IP Address Insight and Awareness.
ADVantage Compass™
Web categorization for Ad Tech and Analytic Markets.
Our Features
Performance
Up to 300,000 db lookup/sec.
Real User Traffic
From 800MM endpoints, mobile apps, spam, phishing, and malware.
Flexible Deployment Options
All major OS and Cloud APIs.
Categorization Data
IAB, NetSTAR, and Reputation Score.
Public & Proprietary Malicious Data Feeds
Over 80 Malware Scan Engines and Other Sources and Technology.
 
Arrary of Categorization Engines
Global DB, iCCE, BaCCE, CTRL, and others.
Customizable Categories
Create custom categories.
Granular Categorization
Domain, Sub-domain, Path, and Page Level.
Context Aware
Real-Time Categorization, Named Entity, Sentiment Analysis, more.
Globally Distributed, Culturally Diverse Analysts
Distributed Around the World 24/7 Coverage.